About Tea & Coffee World Cup

Tea & Coffee World Cup brings together the entirety of the industry – from bean and leaf to cup, held virtually for 2021. The one-day live event, launching on 8th September 2021 with additional exposure for one month, 24/7 on-demand access, assembles delegates and suppliers from across the world and the entire industry, maximising the channels of communication between key decision makers and innovators from the international tea and coffee industries and whole supply chain.

Providing access to the latest in efficient, sustainable and innovative technology, systems and products.

Hosted by the established Tea & Coffee Trade Journal, reporting on the global coffee and tea industries from origin through the supply chain –“seed to cup” –since it was founded by William H Ukers in 1901. Targeting coffee roasters, tea packagers, packers and co-packers, as well as allied services such as importers, exporters and traders, editorial coverage for the publication includes: producing-country special reports and series; sustainability; R&D; roasting, grinding and processing technologies; tea brewing and blending; varietals; single serve; packaging; warehousing and logistics; as well as company profiles, global trends and equipment/machinery.

T&CTJ also publishes the annual Ukers’ Global Directory and Buyers’ Guide, a comprehensive listing of all businesses servicing the tea and coffee trades, and hosts the annual Tea & Coffee World Cup trade show that alternates between Europe and Asia.

Visit https://www.tcworldcup.com here

For more information please contact our team:


Events Manager

Kyra O’Sheen

kyraosheen@bellpublishing.com

Tea & Coffee Trade Journal Editor

Vanessa Facenda

vanessa@bellpublishing.com

Exhibition Sales Manager

Chris Seldon

chris@bellpublishing.com

Agenda


Event live day start

08th September 2021 - 08:00 Central European Time / 09:00 Western European Time

Auditorium presentations open

Exhibit Hall with tabletops open

Chat communications open

Event live day close:

20:00 Central European Time / 21:00 Western European Time

1 Month On Demand Access

available until 8th October 2021

Speakers


Keynote Speaker

Rona Tison

Exec. Vice President Corporate Relations & PR, ITO EN( North America) INC.


Keynote Speaker

Dr. Steffen Schwarz

Managing Director, Coffee Consulate


Keynote Speaker

Dirk W. Lachenmeier

Director, CVUA Karlsruhe


Keynote Speaker

Matthew Barry

Senior Beverages Consultant, Euromonitor International


Keynote Speaker

William “Bill” Murray

President & CEO, National Coffee Association of USA, Inc.


Keynote Speaker

CARRI HECKS

UKTA TUTOR AND HEAD OF BREWING, UKTA (UK Tea Academy)


Petra Overall

Export Manager, OXALIS, spol. s r.o.


Amaia Cowan

Business Development Manager, Futamura

exhibitor Logos

Visitors Logos

Frequently Asked Questions

A virtual event is an event that you can attend from the comfort, safety and convenience of your own home, office or anywhere else you can think of, through your mobile device or computer.
You can register your attendance to the Tea & Coffee World Cup, The Virtual Show 2021 via our website link here. here.
The Tea & Coffee World Cup, The Virtual Show 2021 will go live on 8th September 2021, and content will be available for all registered delegates for one month after the event.
Once you have completed your registration, you will receive confirmation from our team. Further details regarding how to attend the conference via your computer or mobile device will be sent once payment has been received by our accounts team, or for visitors, sent to you ahead of the event date (8th September 2021), following your confirmation.
You can access the Tea & Coffee World Cup via the website: https://www.tcworldcup.com/. Logging in with username and password provided to you following your registration.
For every paid registration to attend virtually, only one device (computer, laptop, tablet, phone) will be allowed to enter the virtual event.
No. You do not need to download or install any software to participate. You only need to have access to the internet.
A webcam is not required, but encouraged. Some attendees may have the ability to request a video chat, but a webcam is not required in order to participate.
Prices and packages for attendance and sponsorship for Exhibitors and Speakers can be found on our website. Can maker information can also be found on our website, remember registration for Visitors is FREE of charge! Please note registrations are monitored to confirm validity.
Tea & Coffee World Cup brings together the entirety of the industry – from bean and leaf to cup, held virtually for 2021. The one-day live event, with additional exposure for one month, 24/7 on-demand access, assembles delegates and suppliers from across the world and the entire industry, maximising the channels of communication between key decision makers and innovators from the international tea and coffee industries and whole supply chain. Providing access to the latest in efficient, sustainable and innovative technology, systems and products.
TABLETOPS (included in Exhibitor & Combination packages)
If you have booked a package including a virtual tabletop exhibition stand, you will be provided with information on how to log onto the platform ahead of the live date and upload your branding and personalized content. This can include: video, photo, presentations, logos, branding, direct http link to website, downloadable pdf documents.
TECHNICAL PRESENTATIONS (included in Combination or Keynote package)
If you have booked a package also including and presentation, we will require you to provide a 20 minute, pre-recorded technical presentation. Speakers email their completed Powerpoint presentation ahead of the event to the Event Manager, and this will then be uploaded to the platform.
Recording your presentation is easy! We suggest working with your digital team regarding the creation of your Powerpoint presentation, with the following options:
  • Recorded narration over your PowerPoint presentation in PowerPoint itself
  • Using screen recorder to capture your slides and a voice over
  • Using a tool such as Google Hangouts or another video chat tool to record your slides as you present them.

You will need to provide:
  • The name, job title, photo and a short biography for you, as the speaker.
  • Your company logo
  • Your 20 minute pre-recorded technical presentation, as a HD ready (720p or 1080p) Mp4 or MOV file.

If you are making your presentation in powerpoint please can you ensure this is saved as ‘MPEG – 4’ (MP4) format to enable the powerpoint to play as a video. Further details of how to do this will be sent shortly if you are unsure.
(Please contact Events Manager, Kyra O’Sheen for questions or to discuss further).
: This virtual event will provide easily accessible event content, across the world in an eco-friendly way. It eliminates the time and cost constraints of travel, whilst providing a safe, engaging platform with the usual benefits of exhibiting, speaker presentations and networking. Online registration is available through the ‘register here’ button on the event landing page or through the Tea & Coffee World Cup website, keynote speeches and technical presentations will take place in a virtual conference hall, with tabletops within the virtual exhibition hall. Networking chats and private communications are available throughout the live event day.

Benefits:

  • Opportunity to network with and reach a large number of international customers and suppliers from the ease and comfort of a virtual platform
  • Learn about some of the latest technologies in use around the world
  • To help you become a more efficient manufacturer
  • Make savings using new processes
  • Get advice and help with technical issues.
  • View high-profile industry conference speakers discussing current industry topics

The event is also accessible to delegates for ONE MONTH after the live date with statistical feedback available for speakers and exhibitors.
What makes the virtual event experience so special is the engagement! Tabletop representatives can engage with visitors via text/audio/video chat in real time on the day. This interaction can happen during the live event day, via a group chat, open chat rooms, private chat rooms or through a 1:1 chat window for more direct private discussions. Following the live day, during the one month on-demand timeframe, this then reverts to direct, 1:1 email via the “leave a message” function which goes straight to the exhibitors email address.
Log in via the website https://tcworldcup.vfairs.com/ on your mobile device or computer with your username and password to gain access to all the fantastic content from the Tea & Coffee World Cup, The Virtual Show 2021!
On entry to the site on the live date (8 September 2021), you will be taken to the virtual lobby, where you can chose to view technical presentations from our speakers via the Auditorium. Browse tabletops, view and download exhibitor information via the Exhibit Hall. Initiate a group or 1:1 chat with attendees to network, ask our speakers and exhibitors questions, enquire about sales or discuss topics further. Don’t forget, the event is also available for one month on-demand, after the live date.